Sunshine and Sparkles Inspire a Brand New Spring Art Special

Ready for me to pour some sugar on you?  How about a Buy One Get One FREE special? 

I just love days like this.  Where I live…it’s 74 degrees, sunny and bright with a nice cool breeze.  Yes, this is definitely my kind of day.

So, I’m feeling good, despite the work overload.  The sunshine is spilling into the studio making everything that much more sparkly, too. Perhaps that explains why I thought it was time to take a break from my busy schedule.

Well, I’m not officially taking a break.  I don’t even really understand the word “break”.  But I am back here on the blog to share some Sugarluxe-y goodness again.

Since it’s my favorite time of year - I just had to come up with an idea today to spread a little of this beautiful sunshine.

In fact, I couldn’t be more pleased about the Sugarluxe website overhaul we did recently because it allows us to implement so many more fabulous offerings for our friends.

Over the past few years, we would put together about 4 VIP deals a year – one per quarter at the most.  It wasn’t that I didn’t have all kinds of things I wanted to do.  It was simply that the website was so painstakingly manual, we just didn’t have the time to make all the necessary changes required to do it more often.  Now, instead of two weeks to change everything in our programming and spread the word about our specials…we can put together something sweet in as little as one day. 

Well, honestly?  A dedicated day to any project right now is still demanding on what little time I seem to have, but if it means I get to come over to the blog and do something extra nice for the people I adore…then it is TOTALLY worth it.

 

———————————————————— HERE’S WHAT TO DO ———————————————————

Select any size Archival Art Paper Print from the Sugarluxe Website (only) and get a giclee paper print in the same size/format for free!  YAY!

If you own a Sugarluxe Gallery Wrapped Canvas and have thought about anchoring the artwork with some smaller framed pieces – NOW is the time to do it.  Or, if you haven’t started your Sugarluxe Collection yet, but you’ve been dying to get that first little piece – NOW you can get two for one.  Either way, it’s a nice little bonus.

1. Be sure to add a comment in the Customer Comments section at the bottom of the check out page – mention that you want the Spring Art Special.
2. Tell us which ADDITIONAL print you’ve selected and would like to add to your order. 
3. Complete your purchase and your TWO new prints will arrive together. 

It’s that easy!

Please note:  This special expired on 4.31.09

—————————————————  FREQUENTLY ASKED QUESTIONS  ——————————————

What is an Archival Giclee Paper Print?
Unlike posters on thin stock paper (oh, and by the way, I love posters so not knocking them – these are just not posters). Our prints are genuine Sugarluxe painting reproductions created on premium archival Museum Grade Fine Art Paper. This paper has been made since 1819 by the oldest paper mill in the country.

What is the Museum Fine Art Paper like?
This smooth 100% Cotton Rag Fine Art Paper feels thick, rich and gives a deep gorgeous color to the images.  Plus, it is naturally acid and lignin free. It is also buffered for added stability and treated with a special UV protective coating to ensure that the colors remain constant over time.  In addition, it is recommended that you mat and/or frame your Sugarluxe print in order to enhance its longevity.

Why don’t you mat and/or frame these prints at Sugarluxe?
Product line decisions are often based on the wonderful feedback and input we receive from customers around the world.  Because we do ship globally, and we have stockists in a number of countries who wanted to carry Sugarluxe Art in addition to our accessories, I was determined to find a way to maintain the integrity of a valued art print, but make it so that it is easy and affordable to ship. 

And – I also like to offer flexibility.  If we mat and frame the piece for you –  it might not work for your decor and that is limiting its potential to work well within your space.  Since we are not a frame shop, we leave that work to the professionals who make a living, matting and framing art.  That way, you get exactly what you want.

I want a bigger print, but 13 inch openings on pre-made mats are sometimes hard to find. What do you suggest?
First – that’s true.  And square mats are harder to locate, too.  But the mat does make the whole piece a bit more substantial. Plus, our prints with a mat and frame look fantastic.  We have twelve pieces installed like this in the studio right now.

What I do is go to the framing section of my local Michaels (not just because that’s my last name) or once you’re familiar with what you need, better prices can be found online at Blick Art Materials (love this place the most and it’s where I buy all my canvases, supplies, mats and they have great, inexpensive frames, too). 

Then, I just pick out a piece of “Mat Board”.  If you don’t know where to find it, the good people in the frame area will show you.  Ask to have an opening cut to fit the size (should be a bit smaller than the actual print size so that it is easier to line up if you’re framing it yourself – best to take in your print if this is the first time you’ve done this and they can make sure there is a good fit when they do the cuts) and really, that’s all there is to it.  If you just get a plain white cut mat with no fancy stacking…it’s about $5-7 (which is definitely less than the pre-cut mats!)

Why not just mount the print?
You could…but if you want me to leave you a personal note on the back, you’ll never see it again…mounting can prove to be a pain in the long run because it will be fully adhered to another surface.  In archival framing, the mats are not glued to the piece or backing, but are hinged to the backing with tape.  If you want to choose a proper mat board and don’t want to spend the money on cotton fiber museum board, choose Conservation or Archival Mat Board.  It is constructed of 100% pure high alpha cellulose (wood pulp) and treated to be inert for up to 300 years. This is the highest quality paper matboard available.

Why don’t you just sign the front of the print then?
I do.  If you choose that option when ordering, I will definitely hand-sign the piece on the front.  When you select a signed piece…I often write a private, personal note on the back for you, too.  If you want my personal note to you ON THE FRONT of your print, be sure to select the option for “White Border” when choosing your print so that it leaves me some room to write you a message.  Just be sure to make that special request in the comments section when checking out. The great news is that a white border piece saves you money over ordering a full-bleed, edge to edge print.  

Can I buy more than one print with this month’s special and still get the two for one?
Absolutely.  For every print you purchase, you get another one for FREE.  No limits on quantities…but this is for retail (not wholesale) purchases only and is not retroactive to previous purchases.

Well, I guess that’s it for now…

Spring is in the air.  So, I sure hope you have a fantastic week full of sunshine!

Z Gallerie Continues to Sell Out of Sugarluxe Art Giclees

Ya know what?  I never get tired of hearing stuff like this:

Your in store art signing was a huge success! Managers commented the event brought in new customers and that you were delightful.  We had a good Sugarluxe weekend in other stores across the nation…some stores just received their stock last week and it sold out over the weekend! – D.D. - Head Buyer, Z Gallerie Stores

And this recent picture of two Sugarluxe pieces in the display window at Z Gallerie?  Well, it really does bring a tear or two.  Sniff. Sniff.

The flip side of this AWESOME news is that people need more information.  We receive emails daily from customers who’ve discovered the Sugarluxe Brand in Z Gallerie stores and many are asking specific questions about the line.  

It’s here that I hope we can provide more assistance and answer some of your most Frequently Asked Questions:

Q.  What is a Giclee?

A giclee refers to both a category of collectible fine art and the process of reproduction. Utilizing the latest technology, with the guidance of meticulous printmaking standards, our artwork is reproduced to museum standards.  Although many people are throwing around the word giclee these days to represent any reproduction methodology…it doesn’t mean that every reproduction print is actually a fine art, archival giclee.  Numerous examples of true giclee prints can be found in museums throught the world including The Metropolitan Museum of Art in New York, the Los Angeles County Museum of Art, the San Francisco Museum of Art and the British Museum.

Q:  Why doesn’t Sugarluxe currently sell original works of art?

My original paintings are kept in a secret safe place – away from my studio.  Holding onto the originals and making reproduction prints available to customers is a winning combination for everyone.  Sugarluxe customers get a gorgeous, signed and numbered piece and it’s affordable too.  Plus, as an artist, it’s smart because keeping original artwork and selling Limited Editions can greatly increase the value of the artwork in the future.

Did you know that in 2002, a record was set for pop artist Roy Lichtenstein when his original work – Happy Tears (pictured above, left) sold for $7.1m at Christie’s in New York?  The 1964 work, depicting the artist’s trademark comic-book style, was bought by an anonymous bidder. It broke the record for a Lichtenstein that had been held until 2002 by his work, Kiss II (pictured above, right) – a piece purchased for $6m in 1990. Happy Tears was part of Christie’s sale of post-war and contemporary art.  BBC News

Q:  Why do the Z Gallerie stores carry such a limited selection and supply of Sugarluxe Fine Art Giclees?

Great question.  The truth is, I really don’t know why they maintain such a limited supply.  I think they should keep more in stock and they should buy a bunch at a time!  But they did purchase two main works with exclusive rights to distribute.  That means I won’t sell these pieces to any other major retailer…but we can sell Artist’s Proofs direct to you (or if your Z Gallerie location is sold out and hasn’t yet received new shipments.)

Q:  Why can’t I find the Sugarluxe pieces on the Z Gallerie website?

Recently, the head buyer at Z Gallerie informed me that they want and plan to post Sugarluxe artwork on their website, but they simply haven’t gotten to the site udpates yet.  I wasn’t given at ETA…but will come back here to post any new info. 

UPDATE:  ZGallerie now sells select Sugarluxe Giclees on their website.

 Q:  When will the Sugarluxe site begin to offer Giclees?

Very soon!  We’ve been working for about 4 months to complete a new, dedicated section on our website which features a variety of images, sizes and framing options for our customers.  We want to make sure that we make it as easy as possible to buy your art online and to allow you the most versatility in choosing your special Sugarluxe piece. 

UPDATE:  We now sell Sugarluxe Limited Edition pieces and Artist’s Proofs online at www.sugarluxe.com.  Every piece is hand signed and numbered (with a special note on the back…because that makes it even sweeter!)

Q:  What if I bought a canvas from Z Gallerie, but I didn’t get to come to one of your art signings, will you still sign my piece in person?

I will always sign your piece in person, if at all possible.   Also, all of the associates and executives I’ve met at Z Gallerie have been GREAT.  Let them know next time you’re in your local store so that the POWERS THAT BE over at the Z Gallerie headquarters can decide when/where they might book another event.

Q:  Are you really rich now that you have products in all these big stores?

Licensing as a visual artist is tough business. I’ve experienced bitter disappointments, so much so, that sometimes it seems unreal.  But I guess that’s what makes the small victories so much sweeter.

The Suits (as I like to call them) stand to make the most money off of any successful creative, aka The Talent.  The business is quite similar to that of the music industry.  Basically, the goal for both is to put out multiple best-selling hits. 

If you don’t do that consistently, no matter how great your first big chart-topper, your life in the limelight could very well go the way of Chumbawumba.  And who would want that?